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Cascading Style Sheets (CSS)
Specifically, CSS allows you to style:
Text size, color, style, typeface, and alignment.
Link color and style.
Image size and alignment.
List bullet styles and indentation.
Table size, shading, borders, and alignment.

The advantages of using CSS?
The layout of a web page is better controlled.
Style (CSS) kept separate from structure (HTML), means smaller file size.
Reduced file size means reduced bandwidth, which means faster loading time.

 

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An image is a powerful tool, it can tell a story, share a moment, persuade, entice and inspire. When you open a website, your eye will focus on the image first, if the image is strong then you are more likely to stay on the page for longer. In the world of visually driven commerce, as it is often referred to, images are no longer optional, they are a requirement.

AN IMAGE IS WORTH A THOUSAND WORDS
Before purchasing anything online, a potential customer likes to feel as though they've looked at the product, they want to interact with it in a way that visually mimics an in store experience as closely as possible.

The same can be said for other types of websites, imagine you are researching possible health clinics, the first point of contact is likely to be the website. If the images are limited and of poor quality, would you even bother getting in the car to check it out first hand? Or would you skip to the next website with better images and look at that one?

Take your time to find the right images that suit your new or existing website. Images with high resolution and colours that suit the theme, of your website.

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When the first Smartwatch was released many scoffed at the idea and claimed it was a pipe dream, that it was too expensive, no one would buy it and that apps couldn’t work on it. Many years later we see all these concerns have proven false, especially regarding the apps. UX designers have overcome many of the limitations of Smartwatches and other wearable technologies an established a key set of design principles to approach the task of creating apps for wearable devices, most of these principles are analogous to design principles for mobile apps. Apple has released new development kits for developers to make the creation of new apps simpler than ever before and many contain Javascript APIs to allow seamless connection to Web applications.  The main limitations regarding development is screen size and the constraints that brings for interactivity. Below we have gathered some of the key design principles for layout and interactivity to help you in the creation of your wearable app:

Minimal Content

This is crucial for both wearable apps and mobile apps, avoid overwhelming users with a lot of content on the screen at once. Due to the small screen size you must keep the primary information and features front and centre at all time, any secondary information can be accessed by an additional click. Clutter is always to be avoided as a general principle when designing any app.

Maintain Visual Hierarchy

This is another principle that extends to designing any app, always maintain a visual hierarchy. This helps the user find the information they’re looking for. This can be done by grouping elements related to a certain topic and making each group clearly visible with spacing, colour and typography. A user should be able to gather information at a glance.

Haptics

A haptics engine in a wearable device allows the app to gain feedback from the user’s actions, think of the numerous fitness apps that can track the number of steps you take or monitor your heart rate. This can create an incredible interactive experience for the user and is an incredible feature that wearable apps excel at.

Gestures

Gestures are how users interact and use an app, this can be through swiping horizontally or vertically or by tapping. It is important to keep the number of gestures to a minimum to avoid confusion for users. A user should be able to pick up the gestures needed after a minute of experimenting with the app.

 Wearable technology is only going to become more ubiquitous in the coming years and Google and Apple are producing more and more resources for developers. It’s an entirely new area for developers to experiment with new design and create exciting new projects. Keeping the above principles in mind will help any developer on their journey as they enter this exciting new field.

 

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UX ‘‘User Experience’’ has become a popular buzz word in recent years when the topic of websites comes up. We often hear adjectives like “flashy” and “dynamic” used to describe UX by advisers and agencies who claim an increasing amount of money and time must be spent on UX. But what is UX and why is it so important for websites?

UX stands for User Experience, it is how users interact and feel about a website. Users often decide on their feelings on a site based on the visuals of a site and its usability. A website is a business’ calling card and the first point of contact many customers have with a business so that interaction should always be an easy and pleasant experience. While there are hundreds of complicated tutorials on how to make the perfect website, this doesn’t have to be a complicated process. Moving forward with a UX project for any business a few key points should be kept in mind.

Visuals

This category includes photos, colour scheme and the typography of any text. These three elements need to come together to form a coherent tone a feel for the website. Look at any fashion website, it will have many photos front and centre with bright colours on the banner and an elegant typography. Contrast this with a bank website and you can see it seems plainer with a muted colour palette, maybe one or two colours, the typography is more formal and professional.
A general rule of thumb for colour schemes is to keep to two or three colours, in this regard less is more.

Usability

Using a website should be an easy experience, everything should be clearly laid out and visible. A key part of UX is planning and categorizing the information on the site so that a new user can find anything on the site in less than three clicks. Good planning is important for avoiding a cluttered website that is difficult to navigate.
If your website requires greater functionality such as a sign-up process or a shopping cart planning is key to making it as simple as possible. Look at Netflix’s sign-up and payment process it uses three simple pages with a simple design to keep the process as simple as possible and each page leads to the next stage of the sign-up process.

Interaction

Technology for websites is constantly updating and advancing all the time. The landing pages of websites are becoming more interactive all the time, chat bots, animations, quizzes and upload features. These features can add a sense of fun to a website and offer an opportunity to interact with customer and build a rapport.

Compatibility

Most people access websites through mobile phones. Making the website functional and navigable on a phone is a difficult challenge for web developers, the view of the website needs to scale to be easily visible on different screen sizes and must function as normal on different search engines, on different types of phones. Website should be updated periodically to maintain their compatibility. This is a key area that cannot be ignored if customer engagement with a site is to be maintained

UX is a constantly evolving field with new trend emerging in all aspects. More developers are making the switch into full time UX development so there is a huge pool of talent to draw from. However, with new tools it’s all easier and cheaper than ever to create a website. Whichever road a business takes to create a website’s UX the points above should be kept in mind at all stages of the design process.

 

 

 

 

 

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UX ‘‘User Experience’’ has become a popular buzz word in recent years when the topic of websites comes up. We often hear adjectives like “flashy” and “dynamic” used to describe UX by advisers and agencies who claim an increasing amount of money and time must be spent on UX. But what is UX and why is it so important for websites?

UX stands for User Experience, it is how users interact and feel about a website. Users often decide on their feelings on a site based on the visuals of a site and its usability. A website is a business’ calling card and the first point of contact many customers have with a business so that interaction should always be an easy and pleasant experience. While there are hundreds of complicated tutorials on how to make the perfect website, this doesn’t have to be a complicated process. Moving forward with a UX project for any business a few key points should be kept in mind.

Visuals

This category includes photos, colour scheme and the typography of any text. These three elements need to come together to form a coherent tone a feel for the website. Look at any fashion website, it will have many photos front and centre with bright colours on the banner and elegant typography. Contrast this with a bank website and you can see it seems plainer with a muted colour palette, maybe one or two colours, the typography is more formal and professional.
A general rule of thumb for colour schemes is to keep to two or three colours, in this regardless is more.

Usability

Using a website should be an easy experience, everything should be clearly laid out and visible. A key part of UX is planning and categorizing the information on the site so that a new user can find anything on the site in less than three clicks. Good planning is important for avoiding a cluttered website that is difficult to navigate.
If your website requires greater functionality such as a sign-up process or a shopping cart planning is key to making it as simple as possible. Look at Netflix’s sign-up and payment process it uses three simple pages with a simple design to keep the process as simple as possible and each page leads to the next stage of the sign-up process.

Interaction

Technology for websites is constantly updating and advancing all the time. The landing pages of websites are becoming more interactive all the time, chatbots, animations, quizzes and upload features. These features can add a sense of fun to a website and offer an opportunity to interact with customer and build a rapport.

Compatibility

Most people access websites through mobile phones. Making the website functional and navigable on a phone is a difficult challenge for web developers, the view of the website needs to scale to be easily visible on different screen sizes and must function as normal on different search engines, on different types of phones. A website should be updated periodically to maintain its compatibility. This is a key area that cannot be ignored if customer engagement with a site is to be maintained

UX is a constantly evolving field with a new trend emerging in all aspects. More developers are making the switch into full-time UX development so there is a huge pool of talent to draw from. However, with new tools, it’s all easier and cheaper than ever to create a website. Whichever road a business takes to create a website’s UX the points above should be kept in mind at all stages of the design process.

 

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